Latest Entries

The Type Is Right

AIGA is having a typographic game show, “The Type is Right” at Galapagos Art Space in Dumbo, Brooklyn on November 9, 2009 from 6:30-8:30. Ellen Lupton will be the emcee and the teams consist of  Paula Scher, Charlie Nix and Chester Jenkins just to name a few.

Thomas Pink

Last Thursday and Friday Thomas Pink gave out 1,000 men’s and women’s  dress shirts to promote USA’s new TV show White Collar.
They had tailors to custom fit the shirts at the Madison Avenue location as well as cast members from the show. This is a unique use of partnership and branding.

image via Racked

Apple iMac ::: Up Close and Personal

Today during lunch I decided to take a to the Apple store on 5th Avenue to see the new iMac’s in person. The quality of both these monitors are ridiculous. The 27″ is phenomenal from the monitor, processor speed and memory especially for it’s starting price tag of $1699 with many expansion options. The mouse was flawless. I absolutely loved it and asked when it would be sold separately. They said it should be within the next month and for $69. My life would not be the same or as efficient without Apple products.

Apple 27″ iMac

Seriously what a work of art. Apple’s release of the new iMac, multi-touch “magic” mouse and wireless keyboard! Both the magic mouse and wireless keyboard come standard.  It also now includes an SD card slot on the side of the computer. The screen is 1080i and quality beyond HD. Just by watching the video I felt like I was inside whatever the screen was displaying. Of course everything is better and faster. It comes in both 21.5″ and 27″ displays. I love Apple…I am drooling as I look at this beautiful beast!

Print Icon’s Wishboard

I was running errands in the city and passed Print Icon one of my favorite paper and stationery stores. What made me stop and look in their window was the bright colored rolled up paper that formed flowers on this corrugated like board. The idea behind the wishboard is to write a a wish on the paper roll it up and place in the wishboard. What is unique is that you can use a variety of colors and form shapes and objects with the colored paper.

National Design Week

nda-new

National Design Week began in 2006 and is from October 18- 24th this year. National Design Week is an education initiative offering free admission to all museum visitors. During the this week the 10th National Design Awards take place as well as a series of public programs/speakers. Get involved and spread the importance of design worldwide.

The Icon Pillow Collection

So I came across these wonderful Mac OS doc icon pillows. I now believe in love at first sight. I absolutely love these! Throwboy created these awesome pillows as well as a bunch of others consisting of RSS, chat and halloween themed doc icon pillows. The set is $149 or $29 each. This would make an excellent gift for the holidays.

Surprise! Surprise!

On my way to Luzzo’s I saw this store Surprise! Surprise. I wondered what this store was all about. I never heard of this store. It is located in East Village on 91 3rd Avenue. Surprise! Surprise! is a home goods store packed with all kinds of random things from small appliances, furniture, dishes to paperwares. Definitely check it out in the area!


Comcast Center

ComcastCenterBuildingmd

A friend of my recently told me about how ridiculous the lobby design of the Comcast Center in Philadelphia was. The lobby has 84 foot-wide LED screens with art installations consisting of views of Philadelphia historic sites, images of space, dancers, acrobats and actors moving around a background designed to mimic wood paneling of the walls of the lobby. Another part of the installation displays images of cranes and machinery forming into a clock which tells the correct time of day The Comcast Center draws many people to the outside windows of their building each day approximately 400 a day at lunch time. What is even more interesting about this building is it the tallest building in Philadelphia, 15th tallest in the U.S. and the tallest sustainable building in the country. The Comcast Center was designed by architect Robert A.M. Stern and the lobby LCD design was created by David Niles of Niles Creative Group.

Gap iPhone App Mix Not Max

I keep bringing up the concept of retailers engaging with their consumer to form a brand relationship. Gap, Inc. has done with their iPhone app Mix Not Match. This app allows the user can scroll through the different outfits on a model right on your iPhone. You have the ability to create and then select the outfit where it then separates the pieces of clothing that you can add to a gift list or your shopping chart.  The functionality of this app allows the viewer to create a look they like and then order it instantaneously. What is even more interesting about this app is that a contest was held for iPhone software developers to create an application that embodies the clothing and apparel brand’s preppy style. This continues to show that Gap has a relationship with their consumers to help represent the brand. via Mobile Marketer.



Copyright © 2009 Janine Toro. All rights reserved.

RSS Feed. This blog is proudly powered by Wordpress and uses Modern Clix, a theme by Rodrigo Galindez.